The 2025 GCSAA Conference in San Diego celebrated Beard Equipment’s exceptional service and dedication to the golf industry.
In an event highlighting excellence and dedication, Beard Equipment took home the prestigious John Deere Golf Dealer of the Year award at the 2025 Golf Course Superintendents Association of America (GCSAA) Conference and Trade Show in San Diego, California.
During a special ceremony, John Deere recognized Beard Equipment for its outstanding service and unwavering commitment to enhancing golf course quality and customer care. Manny Gan, John Deere’s Global Director of Golf, emphasized the significance of dealers in elevating the golfing experience globally.
“Dealers like Beard Equipment are pivotal in supporting golf course excellence,” Gan remarked. “Their hard work ensures that courses nationwide maintain the highest standards, enhancing the game for golfers everywhere. We’re thrilled to honor Beard Equipment for consistently going above and beyond in customer satisfaction and industry growth.”
John Deere is a global leader known for driving innovation in agriculture, construction, forestry, turf management, power systems, and beyond. With nearly two centuries of experience since the invention of the steel plow, John Deere continues to support crucial sectors, impacting daily life for people worldwide. n
