Industry News

Green Futures

PHOTOGRAPHY: Yamaha Golf-Car Company

A Yamaha-backed program aims to make golf popular and accessible for a new generation.

At the recent GCSAA (Golf Course Superintendents Association of America) Conference and Trade Show, Yamaha Golf-Car Company (YGC) was proud to sponsor a set of First Green Learning Lab Demo sessions. Each of the three sponsored sessions took place during the trade show at the San Diego Convention Center.

First Green is a GCSAA-affiliated program that focuses on educating superintendents, who can make a difference with their local schoolchildren and the game of golf through STEM education. The goal of these live learning labs was to help trade show attendees gain skills and knowledge so that they can host their very own First Green events at their facilities. Each demo included a walk-through of a sample lesson for schoolchildren and a hands-on demo that engaged its audience through scientific experimentation.

First Green is committed to environmental stewardship and offers support and resources to students, teachers and the golf industry at large. As of January 2022, First Green has conducted 81 field trips in 28 states. YGC is hoping to assist First Green’s expansion and help the organization achieve its 2022 goal of branching out into 10 additional states. YGC is honored to partner with this cause and play a role in growing the game of golf for all.

Read more about First Green’s efforts by visiting